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Brett McFall Review
Date Added: 5/12/2009     Reviewer: KimberlyAW
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Website URL: http://www.brettmcfall.com
Company Name: World Internet Corp. Pty. Ltd.
Alexa Traffic Rank: 1,588,876
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Brett McFall Bio

Brett McFall is an Internet marketing guru that hails from Australia. He was an unlikely candidate to become one of the world’s best copywriters. He majored in English, but failed in his class and eventually dropped out of college. Through many years of trials and self study, he was able to overcome different challenges to become Australia’s leading copywriter for direct response marketing. Brett McFall can write ad and web copy for any type of industry. His clients range from the biggest manufacturing companies to start up direct mail outfit. He has written thousands of web salesletters for his clients, and he now commands a minimum fee of $15,000 for his consultation and coaching services.

Brett McFall is currently happily married and lives with his wife in NSW, Australia.

Brett McFall Detailed Overview

Brett McFall did not use any revolutionary or earth shattering techniques to bring him to the pinnacle of success. His copywriting dictums are common knowledge. He always stresses the fact that an effective ad should be perfectly written, well presented and highly targeted for its intended audience.

One unique characteristic of Brett McFall’s method is self-advertising. The guy does not believe in restrained self promotion. He pushes self promotion to the hilt believing that a person or organization is also a product that needs branding. His approach therefore greatly diverges from the practices of most Internet marketers who restrain self promotion.

Brett McFall developed his copywriting styles and techniques through years of trial and error. In his 18-year experience in the world of online and offline marketing, McFall tested and measured different advertising aspects and elements. He was able to combine the most effective ways of advertising and writing sales copy and have discarded failed methods.

The lessons he learned from his extensive experience solidified his status as the foremost ad man and copywriting guru. He is also applying his skills on his different online ventures and sharing his knowledge through his own programs like the Lazy Way to Advertising Riches and How to Make Money While You Sleep.

Brett McFall’s Biggest Achievements

Brett McFall is a co-founder of World Internet Summit. This is the world’s largest annual Internet marketing seminar. The World Internet Summit has been successfully launched in several key cities around the world. Each seminar attracts thousands of marketing professionals, and Brett McFall is always a driving force behind such huge gathering.

The skills and techniques of Brett McFall have been successfully used also by non-profit organizations. His marketing acumen generated $20,000 within 5 days for the charitable organization CanTeen. Sid & Kids, on the other hand, generated more than $65,000 of direct contributions in 3 weeks by simply using the advertising techniques of Brett McFall.

He has become a legend in the Internet marketing industry by helping numerous fledgling Internet marketers to earn more than $1 million within 3 months of applying his techniques in online advertising.

Note:  If you're on IM Report Card because you're looking for a way to make money online, then you should check out our top recommendation.  It's the best method we've found that anyone can use to earn income online.  Click here to learn more!

Brett McFall Reputation

Brett McFall is a perfect picture of success. Through his sheer hard work and determination, he now operates 9 different marketing websites and has produced thousands of hours of information videos and audio materials. I would highly recommend his work and will continue to be an avid student of this great copywriter and Internet Marketing guru!

Reviews Associated with this Person

Presentation Persuasion


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Brett McFall Seminars - A Totally Waste of Time and It is Worthless

I have attended many internet marketing seminars and previews over the years.

This time I attended Brett McFall seminar preview while I was in Melbourne.

To be frank, it is not even worth your time to listen to him.

It is the same old story that you hear it over and over again from all the so called internet marketing gurus - How poor they were while holding on to their mundane job and finally found success in internet marketing.

To convince the audience, he will provide some "ideas and tips" on how to run a successful internet business online by naming few outsourcing companies that you can engage to do the work for you like Elance, Odesk and Fiverr.

4 Steps to Profitable Internet Business

1. How to find a niche,

2. create a product,

3. creating sales letter and

4. build a site.

5. Get Traffic

Traffic can get from

1. PPC

2. Backlinks

3. Articles - Guru knowledge, Goarticles,

Ezine articles, etc

4. Press release

5. Youtube

4 Ways to Make Money Online

1. Physical Products

2. Digital Products

3. Your Services

4. Affiliate Marketing

There is nothing new. You can read all these from the internet.

If a shipbuilder presented a seminar on "4 Steps to Be A Successful Shipbuilder" by providing you all the companies you can engage to build a ship, do you think you will be successful shipbuilder by just listening and reading their materials?

So what is Brett McFall objective?

To get the audience hype up and sign up for his courses and pay thousands of dollars to learn the success method.

Do you think you could be successful just by learning the methods from him?

Think about it... how long do you need to learn to become a successful shipbuilder or a shipbuilder businessman?

Will watching all the DVDs and books make you automatically a successful shipbuilder?

What next??? You will start signing up for one course after another from Brett McFall. Each time paying thousands and thousands of dollar ranging from S$5,000 to $60,000.

In between he may recommend some affiliate products through his affiliate links to keep you buying.

But at the presentation, it was projected that the first $5,000 course was all it needed to be successful online. It all sound so easy.

But what you will get from his website, WarpSpeedElite, are all ebooks and DVDs on what to do at your own time.

There is no handholding.

What if you want handholding. Then prepare to pay for higher programs fee.

Do you think you would be able to build a ship by watching DVDs?

Brett McFall projected that by repeating the process you could make $300,000 in a year!

When I talked to him, he was only interested if I would sign up for his course.

When I displayed that I had no interest to part with my $5,000 for his course, he was not longer interested to answer any further questions. Any further question were deemed as negative.

If you listen to his youtube videos channel, it is the same method deployed. The objective is to get you interested to click on his links and go to his webpage and sign up for his courses one after another.

He will be making money while sleeping but you will be burning your money and midnight oil reading his materials and watching his DVDs trying to find the secret to his success in online internet business.

Will you find his treasures? Many have testified... no!

Mmmm.. sound like Indiana Jones!
 
 


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avatar   by Hustle on October 14, 2013 at 6:54 AM CST

 
 
 
Do NOT purchase anything from Brett McFall

I purchased the warpies course offered by Brett McFall for $3000 back in 2009. The materials were totally outdated, so they were useless. You can't make money from outdated materials. If only a current affair really knew what Brett McFall was up to. These guys give the internet marketing industry a bad name. I am so disappointed I bought into this and spent/wasted so many hours studying and executing this outdated course.
 
 


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avatar   by AndrewS on November 21, 2012 at 8:02 PM CST

 
 
 
Genuine & Knowledgeable

In person presentation Brett McFall comes across as Genuine & Knowledgeable .

His Book how to make Money while you sleep is a direct path to your own web business appears genuine

BUT for a BEGINNER the level of knowledge he already has compared to the INTERNET "Learning Curve " is confusing jargon means there is a lot of learning work just to be able to appreciate what he has put on the pages .

The Internet Jargon seems to be an immense money making system by people explaining "How To" with more jargon as you go along .
 
 


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avatar   by MalWindus on November 6, 2012 at 7:55 PM CST

 
 
 
Will never purchase any Brett McFall product again!

I invested $2995 in Simplespeed in March 2011 after Brett McCall’s spiel at a seminar. I was confident that the system could turn a profit which was the reason I purchased - to make money.

I went through a steep learning curve while learning the system and all others associated systems and sites that assist in building and marketing the newly built Simplespeed sites. It was challenging, frustrating and painful at times.

I built 100 sites in three months while working hard on my weekends and weeknights. I used the support via email which did help me to learn what I needed to know to build and market the sites. Overall I spent an additional $3000 to buy the expired domain names and pay the associated fees for one year. I’m down around $6000 in total.

In the first two months of my sites being live I was getting good traffic and my sales were creating some income. That is where it ended. Firstly all my sites went down for a month while I waited for Simplespeed IT people to change servers so they told me. When the sites came back up the same traffic did not return. Over the next 10 months I had many problems. Sites not loading, Google de indexing my sites along with other issues. I was communicating with other Simplespeed users and they were having similar but also different issues. I was emailing support back and forwards. My main complaint was that my sites were not getting traffic or sales.

I am no IT expert. There may have been several reasons for lack of traffic but I believe Google de indexed Simplespeed sites dramatically reducing traffic. The theory of purchasing expired domain names with large numbers of backlinks only works for a short time. Simplespeed does build reasonable sites, but does not create income traffic to sustain even a small income stream let alone to cover the $200/month ongoing fee.

Whenever I complained to support about lack of traffic they always told me to market my sites. Whenever I added fresh content static pages, pinged my sites, added YouTube videos and other suggestions they made, I never saw any increase in traffic. My most successful sites all eventually faded to next to no traffic. And the other 80% of sites were just a waste of time and money to even build.

My results: Total income after one year.

Clickbank-not a single sale. Chitika-$27.01. CJ- not a single sale. Google Adsense-$193.76 (now I average $1.10/month in income) Amazon-$46.84(not a single sale in Feb or March)

Average income approx. $20/month. 80% earned in the first three months.

Unfortunately after one year I am also up for renewal fees for 100 plus sites at around $10 each.

I regret ever hearing the word Simplespeed let alone Brett McFall. I can understand other members titling Brett McFall a scammer. Whatever the reason, Simplespeed is a serious waste of time and money. During the course Brett offered other software and opportunities. Some of which he may receive benefits.

WATCH OUT if you prefer not to burn your hard earned money. I would recommend taking $3000 to the pokies instead. That way you would only spend a few hours of your time rather than spending 100 plus hours to burn $3000.
 
 


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avatar   by clmc2007 on March 21, 2012 at 11:30 AM CST

 
 
 
I was a warpie

I went to a conference day done by Brett McFall and felt by the end of it that anyone with his support could get a website up and going and make money on it straight away. So I joined the warpies for $3000. This was suppose to cover all expenses. Then when I went to do the website through Brett's so called support, they are wanting more money for Big Pixie. Then I couldn't get it going anyway. Brett can certainly walk the walk and talk the talk and has obviously done quite well for himself, so well he's certainly priced himself out of the average person's market. By this I mean if you don't have $3000 to throw away, and if you need to make money while you are awake or asleep, Brett McFall's offerings are not for you because while he claims you can make money while you sleep, from my experience and from others I have spoken to, there are few warpies that have made any money and those that have, have had more stressful nights awake then asleep trying to do so.
 
 


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avatar   by mmcsaveneybigpon on June 26, 2011 at 6:26 PM CST

 
 
 
My History with simple speed

Having read most comments on Brett McFall in this site, I would like to add my experience here.

After purchasing the $3K simple speed last November my initial perception was the program was harder than just 'clicking a button', with quite a bit of learning to get off the ground. However I did get off the ground & have built twenty sites after being in the ten month period for around 4-5 months. (I noticed no one seems to have mentioned this, that the $3K only covers 10 months, after which you need to pay about $200/month to continue). With simple speed, once you know how to drive it, it IS a very fast way to build a website. Once research is done on the site to be built, however there are problems.

I pulled up at this stage because my sites were getting virtually zero traffic. I asked support to analyze these sites & tell me what I had to do to get traffic. Answer: build more sites, 70 & more...

I have done considerable research on the whole thing of internet marketing since, & have come to the conclusion that simple speed builds, (by their instructions anyway) have very low SEO. Major oversimplification is directed at keyword research, & building backlinks. You do not need 100 sites to get sites to work, you need to build them so the search engines will rate them into the traffic stream. The numbers are irrelevant. By buying expired domains with established backlinks & building these into any niche ( as instructed), is totally wrong in my opinion. My best traffic website (about 1200 hits in 7 months.. wow), was built with backlinks for a nintendo site & I have now made it a rock music site. I may get some traffic, but they are not buying. In fact I have made no sales in seven months with 20 sites, pathetic ! I have made about $2.40 in adsense though.

So unless within two & half months I can revise my sites, my ten months are up & I am out-minus $3k.
 
 


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avatar   by Twisto on June 12, 2011 at 8:58 AM CST

 
 
 
Simplespeed is easy to use

I have to disagree with iceprincess below. Not sure why she had so much trouble, but Simplespeed would have to be one of the easiest ways to create websites.

I have been using it for about 8 weeks and have set nearly 40 sites.

Simplespeed is automated blogging software that uses Wordpress plugins that pulls in content from various sources (e. g. Ezine, Youtube, Yahoo answers etc) based on your selected keywords, then creates blog posts.

Yes, I know that original content is far more preferable to "scraped" content but there is nothing stopping you from writing your own posts.

It pulls in ad links from various affiliate sites based on your selected keywords.

The system includes a keyword selection tool which I don't find very useful. Google Keyword Tool is far more powerful.

There is also a facility to purchase expired domain names through Go Daddy which has been useful.

Simplespeed includes links to Twitter feeds, YouTube videos and relevant Ezine articles.

It has the capability to collect names and email them at regular intervals.

I found the training videos and written documentation to be easy to follow. They are aimed at a fairly basic level of user which is good. If you can't create websites after going through the documentation, I think you would need someone to actually do it for you.

Once you have selected the niche, keywords and affiliate links Simplespeed will set up the site in less than 10 minutes. It's the research that takes the time.

The big question is, have I made any money?

After only 8 weeks I haven't, but the traffic is starting to increase rapidly on a number of sites. There are also lots of clicks on the various affiliate sites, but no conversions.

There is other cheaper automated blogging software out there but I don't know how they compare with Simplespeed.

A couple of things to consider with the price of Simplespeed is that besides the software, it also includes web hosting for any number of websites that you set up. It also includes tickets to Brett's World Internet Summit.

So does it work? Yes it does, to the extent that it gives you the ability to quickly and easily set up websites.

Whether it will drive enough traffic and make money is yet to be determined.

One final comment is that you still need to use good marketing practices to select niches and drive traffic. Simplespeed is just a tool to be used in conjunction with anything else that you do.

I'll give an update here after I have used it for a considerably longer period.
 
 


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avatar   by skyman on December 14, 2010 at 8:55 AM CST

 
 
 
It is a SCAM!

WARNING. Do not pay or buy SIMPLESPEED program by Brett McFall. I went to a seminar recently and was sold into the idea that it was really easy to do and can earn passive income. The problem was I realized once I had access to the simplespeed program that I was mislead. At the seminar he already had all his affiliate id’s set up and so it looks simple, click a few buttons and a website is created, and he covers himself by saying that he can not guarantee that you will make money. That was the redflag that I did not pick up. He did offer a 30 DAY money back guarantee, but the CATCH was you had to build 10 websites which looked easy when he did it. Really it took more than an hour a day, I spent 8 hours over 3 days to try and navigate through it, working out the steps I needed to do, then I got too overwhelmed by it all, cause I am technically challenged and have a short attention span. They have no real support, everything is done via email online. It takes them one day at least to get back to your problem and it could take a few emails to nut it out, such a waste of time. If you are technically challenged like me, like to learn hands on and have your hand held then the program is definitely not for you. There is a few problems with simplespeed, at the moment you can't watch the video and actually create at the same time etc. too many to name here.

I gave up after 3 days, that was like 16 hours of my life wasted. I tried getting my money back after 2 weeks into the program (you have 30 days to create 10 websites, I couldn't create even 1). They said NO, didn't I read the conditions when I enrolled? I HAD to create 10 websites for a full refund. After a few emails back and forth over 3 days, they finally called me to basically say don't give up, watch video or read pdf and I will be okay. The problem with this is that I am NOT okay doing those things. So basically they refused to give me my money back cause I didn't create 10 websites. It's a CATCH 22. I doubt anyone could get their money back from Brett. And so he may SEEM genuine, but the company is just out there to take money from unsuspecting people. ANYWAY, I canceled my enrollment and told them to keep the money cause I was so sick of dealing with them. I WAS NAIVE to think that he was not like the scammers.
 
 


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avatar   by iceprincess on October 6, 2010 at 8:33 PM CST

 
 
 
Brett McFall's Warpies Program is a borderline SCAM!

I totally agree with beekaygee10 above. I joined last year in 2009 and was razzled and dazzled by Brett's charismatic presentation. I shelled out $3,000 to make my move into the exciting world of internet marketing. I too have a background in IT and had already built a few small websites. So I was thinking, cool this is going to be easy!

Well what a joke. McFall's materials are amateurish, incomplete and make a mockery of the internet marketing field. It soon became apparent that Warpies was not all that it was cracked up to be. BigPixie at the time was slow, riddled with bugs and totally over-priced. I did however find World Internet Office to be rather functional, although all it is a rebadged 1shoppingcart.com service. IMHO this is one of the better all-in-one solutions around, although there are others.

What I found out ultimately was that Brett's so called "IM secrets" were totally outdated, outmoded, almost irrelevant and that IM as a whole had moved on. In 2009 Brett was selling techniques that were 4 to 5 years out of date. His so called Warpies monthly "products" are nothing more than total crap. The eBooks are worthless pieces of junk written by novices and are essentially unsellable. Brett shows you a nice little Mind Movie to inspire and motivate and it does, but all he provides is a tiny little version of it on his members site; so bad luck if you want to run it on a larger screen - you can't even download it unless you have some tricky software to do that.

Did I mention the materials are crappy? Wow Brett, do you really think this is a $3,000 course? I agree with the reviewer above that Brett is hands-off and that the system is completely run by others. I have not met a single Warpie who has made money. Only one guy who has put up some really nice sites on meditation etc... had made a small amount of money but nowhere near the $3,000 he needs to recoup his investment, let alone make a profit.

I should also mention that I invested in flying over to the Gold Coast after I signed up to attend a technical nuts and bolts training for getting a website up and running with a marketing campaign. Wow that was sad. I would say that around 80% were older people, say 50-60+, many were already retired and obviously looking to replace their lost Super. But of course were hopelessly lost when it came to computers and internet marketing - result: $3,000 down the drain. I remember feeling bad for these people and wondered if they would ever get their money back. The training itself was ok, I did learn some stuff about setting up a campaign and using 1shoppingcart.com to monitor the outcome etc... Again though it was not complete, no manual, nothing extra to take away and look at. Amateurish at best.

In the end I put up three sites, one contained about 16 Warpies products, I used GetResponse for my Auto-Responders and hosted with JustHost, payment was via PayPal, setup a Google Adwords campaign, spent endless hours on ClickBank, blogged, twitted, etc... End result $0.. ! So I asked for a received a refund, not a full-refund but 2/3 was better than nothing. I recommend any unhappy Warpie to do the same. I did contact Consumer Affairs and the ACCC and they were certainly supportive, particularly as the program was claimed to be worth something like $48,000! Pffttt.. yeah right! I don't think so mate... :(

At the end of the day Brett McFall is a great salesman, a fantastic copywriter, but a poor teacher, coach and mentor. This is like the digital equivalent to selling snake-oil from the back of a truck - big promises, little delivery. I would not recommend Brett McFall or Warpies, in fact I would recommend that people avoid it and find a different avenue to learn about Internet Marketing.

I hope this little review brings some balance and real life experience to the equation. Have a great day and trust your gut my friends! You can be successful but there are no short cuts. And there are great programs out there, you just need to do your homework and whatever you do DO NOT sign up at a high-pressure sellinar. No matter what they say, they WILL offer you the same package AFTER the wham-bam presentation is over - REALLY. So do your homework, take a deep breath, ask around, search on Google and then when you're sure make the investment and take action. Good luck and all the best.
 
 


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avatar   by DaVinciMan on June 30, 2010 at 10:02 AM CST

 
 
 
Brett McFall, once bitten twice shy

I met Brett some 8 months ago at a seminar he ran in Melbourne. He is very slick and has obviously done very well for himself in the world of Internet Marketing. After the seminar I was contacted by a third party, Knowledgesource, and asked if I would be interested in joining a group mentored by Brett in I. M. called Warpies. There was a substantial sum of money involved to join, almost $3000 and I was assured that if I couldn't hack it or didn't get it, my money would be refunded. I have some reasonable computer skills and work in marketing. I have found the course to be absolute rubbish. It is not worth one dollar. I want my money back and when I asked I was told that I had to substantiate my claim with 3 pro active things I had done. Let me tell you one. I set up accounts with bigpixie.co and clickbank. I have given up trying to access my bigpixie a/c after 3 months. At last I got access to my clickbank a/c after a similar period. The only thing to come out of the course is a free seminar ran by Gail Bottomley, an associate of Brett. Interestingly there were quite a few other warpies there and guess what, they were unhappy too. Brett does not involve himself with the course or help you in any way. Once he takes your money he couldn't care less. If I could have my time over I would not have wasted my money on the completely misrepresented warpies course. I would however take the course offered by Gail Bottomley.

Hers is a hands on, person to person course where you can actually make money and get a website up and happening very quickly. I cannot recommend Brett McFall and his warpies course to anyone, I have found it to be misleading and overpriced. And they haven`t given me any money back. So it's a case of once bitten twice shy for me.
 
 


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avatar   by beekaygee10 on June 14, 2010 at 8:54 AM CST

 
 
 
One of the best advertising gurus out there

I first got to appreciate Brett McFall's work when I bought his secrets to adverting success guidebook which really stressed self-promotion. His methods are anything but conventional when compared with other IM'S. He exclusively believes in advertising in mass amounts and to connect with clients on a deeper level to provoke responses [sales]. Brett McFall has done nothing but his tactics and has made it big which gives me hope that you don't have to follow a template or guideline but differentiate in your strategies till you find the right formula. A really radical thinker and the he offers the best advertising advice on the web.
 
 


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avatar 10,000 Credits - Internet Marketing Guru   by Laureen on February 10, 2010 at 8:06 PM CST

Laureen Smith

 
 
 
A True Internet Marketing Guru

I have not yet had the privilege and pleasure of being coached by the one and only Brett McFall. While I do intend to see him at the World Internet Summit, I have already learned a great deal from his work.

His marketing websites are packed with useful information that can be learned and applied in order to achieve any level of IM success. The multitude of Internet marketing strategies that I have learned from him and applied to my businesses has continuously improved business in many ways.

The two products that I have benefited most from are Brett McFall's, "Inside Secrets of Advertising", and his training, "Ad Pack". These are the two products that I would recommend purchasing.

Brett McFall is a true Internet Marketing guru, and I would have no problem with paying $15,000 to be coached by him.
 
 


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avatar 5,000 Credits - Internet Marketing Master   by Reviewer710 on February 4, 2010 at 8:34 AM CST

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Good First Impression on Brett McFall

I attended the Internet Summit in Melbourne, Australia last month and there I met Brett McFall. He certainly speaks very well and whatever limitations he may have had, it was gone a long time ago. The guy talks and carries himself so confidently all throughout the seminar. Many of his students are present in the seminar and they speak highly of him.

The Internet Summit which Brett and Tom Hua co-founded also delivers excellent videos presenting internet marketers speaking about the various online businesses. I listen to these videos if I want to gain information in certain topics.

If you are part of the internet marketing industry you must continue to learn through the various social media as this is our bread and staple.

My overall first impression of Brett McFall is good.
 
 


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avatar   by rhino on October 3, 2009 at 11:47 AM CST

Increase your knowledge with these quality ebooks!

Complete solutions to your online business

 
 
 
He's a great example of how successful internet marketing could be!

I was fortunate enough 4 months ago to purchase Presentation Persuasion from Brett Mcfall. That was about the one best marketing purchase I have ever made.

He is within his own right one of the greatest copywriters I have ever come across and I think that he is a true inspiration to budding internet marketers like myself. It's through hard work and total determination that Brett has managed to find the perfect formula to succeed.

I understand that he now charges handsomely for his services these days, and so he should as his products and services certainly work. Presentation Persuasion helped me dramatically to make a few thousand dollars in a very short time indeed. He has a brilliant style of writing and he is really knowledgeable.

I recommend him to advanced marketers mainly, as newbies may find some of his work to be slightly over powering, but persevere with it, and just think about how successful your mentor has managed to become!
 
 


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avatar 10,000 Credits - Internet Marketing Guru   by lawrencio on August 24, 2009 at 6:49 AM CST

 
 
 
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