33 users graded this
Date Added: 9/27/2009 Reviewer: windychris
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Grade John Jantsch ...
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Website URL: http://www.ducttapemarketing.com
Company Name: Jantsch Communications, Inc. Alexa Traffic Rank: 14,028 |
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John Jantsch is a marketing expert known for his book Duct Tape Marketing and site (of the same name). He specializes in helping small businesses grow and get started without using a lot of capital. His teachings rely on a step-by-step marketing plan and bootstrapping their way into a profitable business.
Starting a small business is one of the toughest things anyone can do. Most entrepreneurs don’t have a solid marketing plan, have limited capital, and are confused on how to grow and sustain their business. John provides solutions that are applicable to every type of business.
John’s most popular products and services are his Duct Tape Marketing System, coaching, and his workshops. John teaches strategies such as using press releases, building referral systems, and publishing your own content to attract prospects. He also has adapted to Internet changes and strongly advocates using social media sites, local search sites, and blogs to expand your reach.
One powerful example of John’s strategies is to develop a marketing kit that educates your prospects. Most businesses focus on using their brochures, white papers, and sales material to hard sell their products and services. John recommends that you use the opportunity to educate your prospects on the product or services.
Another great strategy taught by John is using sites like Local.com, Yelp.com, Google Maps, Judy’s Book, City Search, and Insider Pages to list your business. People are using the Internet to locate offline businesses more than ever. If you can get the top listings in your local area, this can mean hundreds of new leads and customers every month.
You can teach them all about a problem or topic and remind them what options they have. After that, you can move on to telling them how you can help and why your products/services can help. The whole process builds authority and trust between you and your prospect.
Other products available on the Duct Tape Maketing site are the Ultimate Marketing System, Marketing Plan Pro software, Referral Flood, and Duct Tape Marketing Local Search Engine Profile. People who want more personal attention can attend his workshops and sign up for coaching.
In addition to his products, John runs a very popular blog, podcasts, and weekly newsletter. I personally found his free content to be packed full of useful information and value. This speaks volumes about his expertise and his passion about helping small business entrepreneurs succeed.
In conclusion, John is a marketing expert you can trust and learn from. His work has received praise from respect marketing experts such as Guy Kawasaki, Michael Gerber, and from publications such as MarketingSherpa.com and Entrepreneur Magazine. Small business clients, customers, and corporate clients have also given outstanding feedback about his work. If you run a small business or you’re planning on starting one, I highly recommend you check out the Duct Tape Marketing site.
Duct Tape Marketing Ultimate Marketing System![]()
| 15 of 15 users found this review helpful |
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4 User Comments
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Solid advice aimed more at the corporate world than the individual John is fairly well known for his 'Duct Tape Marketing' book which is a pretty good read. Surprisingly, DuctTapeMarketing.com has a lot more content on it than John's blog. I read 5 of the free articles and found the advice to be solid, if a little predictable. It does seem to be updated almost every day, which is encouraging. The main problem with the duct tape site is that it appears to be a bit chaotic, there's so much there that it's difficult to know where to go first. Overall, DTM seems to be more geared towards large companies than the small biz owner. SB |
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| 0 of 1 users found this comment helpful |
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by scottbishop on April 7, 2010 at 8:39 PM CST |
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This guy knows his stuff I had a chance to read some of his techniques within his blog and I found them to be quite useful. I agree with the things that he states within his blog. However, I believe that some of the things that he describes might work for the more advanced individuals who have been around and know how to apply these types of techniques that he is talking about. I’m not so sure if these techniques will work for a beginner marketer though. I will suggest that you utilize your own discretion when trying to apply his techniques on your website or blog. Don’t get me wrong John is very knowledgeable and an expert in his field, and that is clearly demonstrated in his blog. I have to agree that there is a lot of useful information within his blog and is worth checking out.
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| 5 of 5 users found this comment helpful |
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by brown on October 22, 2009 at 11:57 AM CST My website is listed below. Other earning opportunities: |
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To be or not to be! I reviewed the website of this company and I was not impressed. When I first visited the website I read a bunch of ads and spam. I was also reading this guy's site to try to find out how he is going to help me. I only got that he was supposed to help me. I went through with the purchase just to see what it would be. I was after the fact happy with the purchase, but not satisfied with his customer service. Jantsch might be a good smart guy, but I probably would never return to him for any help. I do not recommend that you continue with him.
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| 5 of 5 users found this comment helpful |
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by tnjoblistcom on October 12, 2009 at 5:29 PM CST Jonathan Smith Buy items at up to 98% off retail! |
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He definitely knows his niche I am no expert when it comes to Internet Marketing. Or even plain marketing. And recently, I have been very much interested to read about Internet Marketing and the different strategies and advice from the online "professionals". This is how I came across John Jantsch's blog. What I liked best about his blog is the tons of articles and free advice. Some people will probably sell everything they could, but that's what makes John Jantsch different. There's a lot of blog articles, strategies, tips and advice available for reading in his blog site. And the best thing is that it's free. So my impression of him is he's not just here to make a quick buck off everyone by selling every tip he could possibly think of. He's really out there trying to help Small Business owners or online entrepreneurs make their businesses work for them. His articles and tips are pretty sensible, and I like his straightforward approach. I do take the time to read his posts from time to time, and I can definitely say it's worth it.
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| 8 of 8 users found this comment helpful |
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by calientemamma on September 28, 2009 at 5:25 PM CST "You will never change your life until you change something you do daily. The secret of your success is found in your daily routine." - John Maxwell My Blogs are here -> The Tsinay Writes | El Caliente Mamma | Sammie Makes Money | Blogger Hub |
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4 User Comments
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Have experience with "John Jantsch"? -Add a comment or review to share your personal experiences, which will help others who are interested in this person. -Earn up to 150 credits and an entry into our $1,000 Sweepstakes for every approved comment you submit. The posting of advertisements, profanity or personal attacks is prohibited. Click here to review our site terms of use. |
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John is fairly well known for his 'Duct Tape Marketing' book which is a pretty good read. Surprisingly, DuctTapeMarketing.com has a lot more content on it than John's blog. I read 5 of the free articles and found the advice to be solid, if a little predictable. It does seem to be updated almost every day, which is encouraging.
I reviewed the website of this company and I was not impressed. When I first visited the website I read a bunch of ads and spam. I was also reading this guy's site to try to find out how he is going to help me. I only got that he was supposed to help me. I went through with the purchase just to see what it would be. I was after the fact happy with the purchase, but not satisfied with his customer service. Jantsch might be a good smart guy, but I probably would never return to him for any help. I do not recommend that you continue with him.
