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Perry Marshall Review
Date Added: 4/29/2009     Reviewer: windychris
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Website URL: http://www.perrymarshall.com
Company Name: Perry S. Marshall & Associates
Alexa Traffic Rank: 10,010
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Perry Marshall Bio

Perry is the most respected authority on the topic of Google Adwords and pay-per-click advertising. He has a direct marketing background and uses its philosophies with Google Adwords. He is also a consultant and has experience working in a wide range of different markets, giving him a good deal reference on what works and what doesn’t.

Perry has also written he most popular book on Google Adwords, being referenced in Entrepreneur magazine, USA Today, Chicago Tribune, and the Washington Post. His most popular course is The Definitive Guide to Google Adwords, which is one of the first and most popular courses dedicated to the topic.

Perry Marshall Detailed Overview

While Google Adwords is known for its ability to provide instant results, Perry’s teachings are geared for long term success. He focuses on build a solid sales funnel starting from the opt-in, the follow-up, to the sale. He is a strong advocate of testing aggressively to make your Adwords campaigns work, and return the most profit possible.

Perry’s products are very comprehensive and very step-by-step. He has a methodic approach to Google Adwords which makes it easy for beginners to get started and experienced users to increase their profits. His approach also makes it easy to troubleshoot where you’ve gone wrong in your campaign and figure out whether your ad is not doing the job, your conversions are hurting, or if you’re playing too much per click.

His courses provide more than instructions and strategies. He showcases real examples of campaigns that worked and campaigns that failed. He also explores why some campaigns and ads are successful and why some aren’t. Everything from CTR, conversion data, and costs are shown to help you fully absorb what’s happening.

In addition, Perry constantly follows the numerous Google Adwords updates and keeps his customers updated on the latest changes. He discusses numerous strategies, solutions, and explains Google’s often complicated explanations so that his customers understand the changes and how it affects them.

The one thing that separates Perry’s teachings from others is that he focuses a great deal on conversions and the value of a lead. By figuring out the value of a lead, you can find out how much you can afford to spend in your PPC advertising. Perry believes that the key to winning in a market lies in being able to pay more for your lead which allows you to get more traffic, to get more exposure, and a dominant position.

Over the many years of using Google Adwords, I have referred back to The Definitive Guide to Google Adwords time and time again whenever I faced problems with my campaign. Because his course relies on the fundamentals and rigorous testing data (through the many Google updates), I have found Perry’s work an indispensable resource for anyone using Google Adwords. In fact, I recommend all marketers not to spend a dime with Google until they’ve read the book cover to cover.

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Perry Marshall Reputation

Upon doing my research, I have also seen similar praise by many of his customers, consulting clients, and his peers. You can confirm this for yourself by searching message boards, community sites, and blogs related to Internet marketing. Perry is known for his great customer service and backs his products with a guarantee.

Reviews Associated with this Person

Definitive Guide to Google AdWords

Perry Marshall Marketing System


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So much above most in the niche

The guy is a real deal. No bs, no hardselling, nothing like that. Yet, so far, he has managed to sell three good books to me - on fb and adwords and the most improtant and revealing one - 80/20 (about Paretto principle and it's implication on every major segment of your business). He'll probably sell me at least one of his courses.

His secret is in overdelivering great content from the start. So, what I've got for free (that I can remember now)

- short course on IM marketing

-adwords cheat sheet

- DNA marketing test - absolutely great and best self-assessment tool telling you what you are good at and what it is you should do within your biz (and what you should outsource if need be)

- readability index - practical little tool sitting on my bookmark toolbar. I use it to run all the texts I write to see how readable they are
 
 


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avatar   by switch2 on October 23, 2013 at 5:10 PM CST

For E-cigarette Affiiates - Make $$ & Be Helpful

Best E-mail Marketing Software Out There

 
 
 
More than a good man

Because of Perry Marshall, I´ve gained more information about internet marketing. A good friend of mine introduced me to Perry Marshall. He said that I need to look him up. Luckily I´ve looked him up. When I looked him up, I saw that he was a well-respected man in the internet business. I've learned some important lessons in internet marketing. The information I've gained was very useful for the company I run.

I'm very thankful that he put his information he knew about internet marketing on the internet, so many people could use it. A thing I love about Perry Marshall is that he don't use e-mails to push someone to buy something. I've been a subscriber for a year now, and I can say that it's worth the money.
 
 


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avatar 2,000 Credits - Top Contributor   by hekezen on January 26, 2010 at 10:54 AM CST

An amateur on internet marketing, but all information helps.

 
 
 
One of the good guys

As a subscriber to his newsletter, I personally know the value of the information that he has given away for free. And I am a much more informed person by doing so.

When I first started learning about the Internet business realm, I spent thousands of hours chasing down every possible lead that I could find and trying to learn and digest all the information that I could on how to be successful. Between Perry and his great advice and three others that I follow, I realize that it is better to learn from the best than those that are only selling hype.

The empty promise of getting rich quick does not qualify someone or give guarantees that someone actually knows what they are talking about or even has a clue to how things work. With Perry and his advice and insight, it is easy to take notice that he knows what he is saying and that it comes from years of practice and experience.

I strongly recommend Perry Marshall to those wanting to learn advice from someone reliable and experienced.
 
 


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avatar   by honestanswers on January 11, 2010 at 2:14 PM CST

 
 
 
Not only a genius

Perry Marshall was actually my first introduction to internet marketing.

In fact, after reading one of his booklets, my entire outlook on business ( and many other parts of life as well) was dramatically altered. Perry said that he NEVER goes looking for clients, but rather positions himself in such a way that potential clients knock his door down. I have never been the same since. (This is probably even more concise than Robert Ringer's "Posture Theory, " although I was affected by that as well. )

What I love about Mr. Marshall is that he's a total expert, a consummate professional, and he brings tangible passion to his craft. You sense that he genuinely cares about his pupils and wants them to achieve great success.

He is also easily understandable for beginners, but he has plenty to teach the pros, too.

I am on several of his mailing lists, and I treasure anything that he writes.
 
 


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avatar   by HesReallySmart on December 21, 2009 at 6:24 PM CST

B. Devoe

Radical Marketing Blog

 
 
 
Perry Marshall - So happy I found him

I was introduced to Perry Marshall and his material through a trusted friend. She mentioned his products and advice to me several times before I finally agreed to look him up. I am so happy that I did. I am completely hooked and cannot imagine where my business would be without his advice and information that I learned from his materials. I recommend Perry Marshall to all of my business partners and specifically recommend his adwords material and advice. My websites and blogs revenue have increased from twenty to thirty percent since I was introduced to his products and business advice. I look forward to learning more. I purchased his "Definitive guide to google adwords" This system is easy to follow and and worth the fifty bucks or so that I spent. I only wish that I would have listened to my friend sooner.
 
 


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avatar   by kathyest on December 12, 2009 at 9:14 AM CST

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Simply amazing

Perry has an exemplary command over AdWords and anyone wanting to learn the ins and outs of PPC marketing should seriously consider reading his "5 days to success with Google AdWords". The course has solid content and in my opinion it is one of the best PPC course available.

I have been a subscriber of Perry for a long time and have never found his e-mails pushing to buy something. He is one of those guys who believe in giving away quality content free.
 
 


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avatar 5,000 Credits - Internet Marketing Master   by kkt958 on August 26, 2009 at 10:46 AM CST

 
 
 
Worth 10 mediocre gurus!

If you're an AdWords fan, then Perry is certainly worth a try. He persuaded me to cut down drastically on my guru subscriptions and rather than receiving mainly junk as is usually the way with most gurus, Perry tends to give solid useful advice. I'd recommend Perry as an alternative to using 10 or more mediocre gurus!
 
 


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avatar   by joebloggs7654 on July 16, 2009 at 2:30 PM CST

 
 
 
Very good, but...

I subscribed to his letter, and read his literature. He knows what he's talking about, but now with all the competitive intelligence software available, do we really need to know about keyword selection? Just let the software narrow it down to winning keywords. This is working smarter, not harder.
 
 


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avatar 5,000 Credits - Internet Marketing Master   by smarternow on July 15, 2009 at 2:04 AM CST

Discover how to earn big online without selling, advertising, or owning a website. "The Smart Cash System" is for you. Visit now: http://bit.ly/1WMxNMs
 
 
 
Double A+

This gentleman is one the most honest in the IM arena. I have purchased a few of his products and am an affiliate. If you want to learn how to make money with AdSense, look no further. He doesn't share your email address with the other "gurus" or spam your address either. A real professional operation all the way.
 
 


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avatar 3,000 Credits - Internet Marketing Expert   by blujimbo on July 9, 2009 at 7:55 PM CST

Make money on the web. That's what it's for.

Solid Cyber Marketing

 
 
 
Perry Marshall - The Adwords Genius

I forget how I was introduced to Perry Marshall but he helped convince me to get off of so many guru's "lists". It's important to focus your concentration when you work from home or work as an internet marketer. If you're on 25 different email lists you never get a chance to do anything because you're always checking your email. Perry is great at Adwords. That's his bread and butter. But he built a solid foundation by following all the necessary "rules" of internet business. He built a list, he created several products, he works with different partners (very few because he doesn't really participate in the product launch merry-go-round), and he builds great rapport and relationships with his prospects and customers through the usage of email. He's great at what he does and he gets my highest recommendation.
 
 


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avatar 10,000 Credits - Internet Marketing Guru   by algreg on June 28, 2009 at 11:41 PM CST

As a home business owner there's probably two things

you want more than anything else

MORE leads, and MORE cash for your business

FREE Video Shows You How - bit.ly/lFdZQ

 
 
 
Perry Marshall is one of the good guys

Perry Marshall is probably 1 of only 5-10 people that I really follow these days. I've unsubscribed from almost every "gurus" list but Perry is someone I really look forward to getting mail from. This guy cranks out nothing but awesome content, time after time.

While he is known mainly for his AdWords expertise, he's really about so much more than that. He is also a master of split-testing and conversion tactics.
 
 


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avatar   by PWP on June 14, 2009 at 6:06 PM CST

 
 
 
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