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Mr. X Book Review
Date Added: 5/18/2009     Reviewer: KimberlyAW
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Website URL: http://www.abraham.com/products
Company Name: The Abraham Group, Inc
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Mr. X Book Description

The Mr. X book is authored by Jay Abraham. Since its launch, the book has been a hot selling item on the Internet listings. The full name of the book is Moneymaking Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards. However, it is popularly known as the Mr. X book.

Mr. X Book Detailed Overview

Jay Abraham is a very popular Internet marketing guru. He is known to train people who wish to dabble with online businesses and make good sums of money there. The book directly caters to people who are looking at tapping new avenues to make money from the Internet, and as such it is, mostly written as a beginner’s guide. Jay Abraham speaks about the different ways in which the Internet can be monetized. Most of these ways are those that he himself has used and still uses, or those that he has suggested to his clients. In short, none of these methods are talking through the hat. These are all tried and tested formulae from the collection of Jay Abraham.

The Mr. X book doesn’t just tell about what the moneymaking opportunities are, but it also tells people how to make the most of them. This is where the book scores greatly. Many budding Internet marketing professionals regard this book as an encyclopedia or reference point that tells them in detail what they must do with their businesses. The book teaches people to keep “an open mind to learning” and that shows its motivational and inspirational side. Marketers find that the book has repeat value, and each time they read the book, they learn something new.

Mr. X Book – The Strategies that Jay Abraham mentions in it

One of the main things that Jay Abraham speaks in the Mr. X book is that marketers need to cater to their market. If any business flourishes, it is in great measure because of the market that it exists in. But that does not mean that the market cannot be changed. Enterprising businesspersons can change the psyche of a market and sell their products to them. This is possible only by making the market properly aware of the pros and cons of what the business offers. Jay Abraham says that if people are made aware of what benefits they will get from a particular product, there will definitely be buyers.

Jay Abraham speaks a lot about the trust and credibility factors. He says how marketers must be upfront and frank about their products and how they must speak about not just the benefits, but also the shortcomings of their product. This should be followed by a dedicated effort to make improvisations. This is how markets begin to trust businesses.

He also says about the value of good advertising for a business. He says that every product must have a Unique Selling Point (USP), which should be played upon whenever the product is being advertised. The USP must be such that it sets the product apart from those of the competition. He also says about how Direct Response Marketing is important because it gives businesses the chance to communicate with their markets directly. Not just telephone calls and emails, even personal visits can be effective. The Mr. X book tells how to do this effectively without crossing any lines.

It is because of all these strategies that marketers are buying the Mr. X book even though it is not one of the cheapest books around. The value that the book gives means more than money to most people.

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Mr. X Book Reputation

The book caused quite a lot of stir when it was first launched. Jay Abraham is a renowned expert in the field of internet marketing and many were eager to get hold of this book to explore his latest ideas and findings. Overall, I find that people are appreciative of this book, in spite of its high price. The mysterious side to Abraham's writings are, it seems, that he has developed the uncanny knack to create a fresh and insightful look into the problem that are plaguing the online community and internet marketers and provide solutions that are unique to each of them. It has a motivational spirit that can arouse fresh insights in the minds of the reader. In fact, the fans of this book claim that the more the read it, the more ideas they would get!

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Cheap for the pro, expensive for the newbies

I got this product some months ago and to really say the fact and the truth, I really and truly gained a lot from it. I am not a newbie and not a guru. The facts about this product are that, as a newbie in internet business, you really have lots to gain and as a guru on the internet, you will gain one or two things.

One thing I really appreciate about the product is, no matter your level of achievement on the internet, you will still have something to gain in Mr. X Book as a tool to enhance your internet activities for more earnings.

On the basis of this, I can recommend Mr. X Book to anybody on the internet.
 
 


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avatar   by penty on November 11, 2010 at 5:07 PM CST

 
 
 
Pretty helpful but expensive

This book is very useful, and a great way to learn how to improve your business or use new skills. I admit, most the stuff I already knew and the price tag for this was pretty high for the content. But that is my sole opinion. It could help greatly for somebody who knows little about businesses. The only few qualms I have with the book is the price was a bit steep, but anyone who is able to use the knowledge they get will find it priceless.
 
 


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avatar   by madan346 on November 8, 2010 at 8:27 PM CST

cherry

 
 
 
Can be read once only

This is just like other marketing training books, but at a higher price. Most of their techniques are known to the readers and not many specific details are mentioned. However what they have given is appropriate to the new affiliate marketers. You can treat this as a Basic course to affiliate marketing. I think their CD's are well prepared for me, since you could get some detailed and specific information with them.

I also feel that you can make the most of it by using their techniques on a regular basis with your marketing campaign since the basics are really necessary and you can’t ignore them if you want to make money on internet.

So I just say that if you are new to internet marketing, you just try it once and if you are already knowledgeable, than the book will not help you too much. Hence I will give it a good rank for beginners.
 
 


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avatar 2,000 Credits - Top Contributor   by blogyjay13 on September 28, 2010 at 8:25 PM CST

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Average.. nothing too special

Well, overall the ebook is just average. Keep in mind that I am quite advanced in internet marketing, so I know all the fundamentals and basic techniques. Mr. X is just a bit too basic for me. The information was quite redundant, and I bet you can find it for free with some searches on the internet. I already knew 90% of the information and marketing techniques presented, so I wasn't too happy with that. The price was a bit too much for a product that over covers the basics. I didn't learn much from Mr. X, so I am a bit disappointed. I would suggest beginners try out this book, for they might have better luck with it than I did. Otherwise, the information is pretty clear and detailed. It's presented pretty professionally and it's very concise. I regret purchasing this book, and I only wished I purchased it when I was a newbie at internet marketing. It would have helped me tremendously.
 
 


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avatar 5,000 Credits - Internet Marketing Master   by ilygurlie on February 27, 2010 at 3:29 PM CST

 
 
 
Useful book but expensive!

This book is very useful, and a great way to learn how to improve your business or use new skills. I admit, Most the stuff I already knew and the price tag for this was pretty high for the content. But that is sole opinion, It could help greatly for somebody who knows little about businesses. I'd suggest this book as it's a great way to learn if you don't mind the price tag, it will definitely teach you something, Which could be the difference to a lot of money.

This book has helped me somewhat and can help you too!
 
 


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avatar   by Seany78 on February 19, 2010 at 4:07 PM CST

 
 
 
Surplus of information, Big price tag

My friend in IM had heard about this book from a friend, and purchased it along with the supplemental items (CD's, etc). As a good friend, he let me go through the book and see what was in there, and check out what Mr. X had to talk about.

Personally, I was not taken back by the information that was in here. This is nothing I haven't seen before on Warrior Forums, etc. I won't go into the details, but the author touches on a lot of advanced techniques to get your business running more efficiently. I, myself, got into IM not as a full fledged career, but rather a way to make some money in college, and this goes way above and beyond anything I would do. However, for someone looking for that extra edge I'd suggest going after this book. Although not all of the information is groundbreaking, it is put together in a concise manner which definitely benefits the reader.
 
 


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avatar   by xwgpx55 on January 22, 2010 at 9:49 AM CST

 
 
 
Still use it to this day

I bought Mr. X Book a few months ago to brush up on some old skills, and it helped me accomplish just that and more. I learned much more from this book than I thought I would have. There are some great pointers and fresh ideas covered in this book. I must admit I had forgotten how much a USP will help a product, and I have already put this into action. I still use many of the tips covered on this book on a daily basis and highly recommend it.
 
 


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avatar   by mrBh on January 21, 2010 at 11:56 AM CST

 
 
 
Helped me boost my business

I remember purchasing Mr. X Book about eight or nine months ago. Back then I was not having much experience with internet marketing and was searching for different products that can help me learn more. So I bought the book and my overall impression is that it is really good and it is worth what you pay. The book definitely proved to be very useful, especially for the beginner I was back then. The information was presented in a great way which really made it quite easy to understand. Despite of how comprehensive it was, I never had any problems with understanding the contents. A lot of information covered the advertising topic and thanks to this I was able to get a good business start. I have to say that there was certainly a lot of helpful tips when it comes to creating advertising campaigns. It took some time to utilize what the book taught me, but in my opinion it was worth it since I was able to gain an increase in sales. I liked the information on the creditability. This really served a great purpose when it comes to optimizing my business to work in the long run. As a conclusion I would say that I am highly recommending purchasing MR. X Book as it is a great source of highly useful information.
 
 


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avatar 5,000 Credits - Internet Marketing Master   by RaZeR on January 19, 2010 at 11:16 PM CST

 
 
 
Explains a wide variety of ways to make money online

Not all of the information in Mr. X Book is new or unique but there are some solid parts that make it worth the price. Specifically, I sale a huge increase in sale by incorporating what Jay Abraham calls Direct Response Marketing or DRM. DRM requires a great deal more effort than traditional online marketing based only on emails and web ads but the rate of sales from customers that I spoke to over the phone or sent a personal letter via snail mail was amazing.

I see some people complaining that the price for this information is high but that is not a negative to me. I like the fact that a high cost will keep most people from trying this because that is less competition out there for me. Mr. X Book does work but it isn't a beginner book. The writing is for people with some experience and the ideas may be too complex for people just starting out.
 
 


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avatar 3,000 Credits - Internet Marketing Expert   by frankt on December 27, 2009 at 2:42 PM CST

"Strong live are motivated by dynamic purposes"
- Kenneth Hildebrand
 
 
 
Lots of good information

I purchased Mr. X Book half a year ago. I wanted to dig in deeper to the secrets of internet marketing. I read the book a few times and the most important part for me was the tips and tricks for good business advertising. The USP idea helped me a lot when I started my advertising campaign. After some time, I could see the increase of my sales. Furthermore, the author has written a lot about the creditability factor, which is very important if you want to have a longtime and successful internet marketing career. The book is well written, it is understandable for newcomers too. It is not very cheap, but still worth the money because most of the strategies written in this ebook work like a charm, but of course, you need to put some effort to them.
 
 


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avatar 2,000 Credits - Top Contributor   by LBow on November 1, 2009 at 6:09 PM CST

 
 
 
Pretty helpful

I originally purchased this guide to polish up on things I knew but sort of forgot. However, I must say, I learned so much more than what I thought I would. It covers all the important topics of running and improving a business, plus plenty of trade secrets that help you get ahead.

The only few qualms I have with the book is the price was a bit steep, but anyone who is able to use the knowledge they get will find it priceless. Also, it's a tedious read, I often found myself having to take breaks and go outside to avoid a text headache.

Overall, I would recommend this book to any business owner who thinks he knows everything there is to know about running a business.
 
 


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avatar   by supermandan on September 1, 2009 at 12:18 AM CST

 
 
 
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