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Banner Exchange Review
Date Added: 1/21/2011     Reviewer: stacyperez
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Website URL: http://www.thebannerexchange.com
Company Name: iEstates.com, LLC
Alexa Traffic Rank: 285,926
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Banner Exchange Description

The Banner Exchange started back in 2001 and is based in Chicago. It is a free ad marketplace for website owners to gain more website exposure. It is a good tool for branding and gaining more website visitors. They say banner advertising is effective because it not only drives clicks to your website, but builds your site's brand every time it's displayed

By placing their code on your own website and displaying other member's banners, you can earn yourself impressions/credits that are then used automatically.

Banner Exchange Detailed Overview

The Banner Exchange is a marketing avenue to help people who have an online business or have referral programs they want to advertise but they don't have the time or money to do so. That is why the Banner Exchange was created. Small businesses and program members can gather and advertise their respective banners for free. Whether you are looking for referrals or customers, it may be a place you want to be part of.

A banner exchange is a group of websites that exchange advertising with each other. Each website has a banner advertisement that displays other website's banners. By displaying ads on their website, banner exchange members generate free advertising and site-linking for their own banners.

When a banner is clicked on, they process the click-thru and direct the individual to the respective member website. In return for their services, they capture one out of every two banners displayed in their network. They use the ad space for sponsor advertising. Using a banner exchange is a great way to gain exposure for your website. Your advertising is spread across an array of websites, maximizing visibility. Potential customers and visitors may eventually learn that the best businesses are part of the Banner Exchange and search for what they are looking for in one place.

Once you join, you put up the banner code on your website, and as long as it is visible your banner will stay in the system. There is no risk because there is no cost. It could be another marketing avenue that you can try out and see if you gain traffic exposure.

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Banner Exchange Reputation

The Banner Exchange is over 10 years old and they are based in Chicago.

I personally have heard of The Banner Exchange and other banner exchange type programs when at one time they were a popular avenue of marketing. I have not heard much about them lately because of other marketing avenues like social networking and book marketing.

There is no cost to be part of The Banner Exchange. It is a great place to gain additional exposure for your website. If anything you can try it out and see if you see an increase of traffic to your website.

When I researched the company online, I did not find anything good or bad about being part of the network.

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BannerExchange still going strong

Banner Exchange was the ideal attention grabber for any newly or advance Internet Marketer's website looking to grab visitors to gain exposure like certain "gurus" out there for free. The down side you would have to advertise other banners and the company’s logo on your site to gain exposure.

The fact is that it takes money to make money online, and Banner Exchange could bring great impressions to your newly developed website. Just because it offers the free advertising doesn’t mean that everything free is a go. I personally found it to work for me when I paid to have my banners advertised rather than someone else’s banner advertised on my page for measly impressions that do not guarantee the potential customer. All in all it is a good way to gain visitors or potential customers if you need traffic now and wouldn't mind spending a little change to get your business out there. It sure beats bugging my warm market to check out each and every affiliate site I own, believe me MLM has caught a bad rap by those who advertise to people they know, so this works out great for me.
 
 


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avatar   by greenpower78 on August 18, 2011 at 8:22 PM CST

 
 
 
Increased my referrals

Banner exchanging is a really useful method in many ways, not only do I use it to get traffic to your website, but for example, in my case, I used banner exchange to get direct referrals in a Paid To Click site which I invested and worked really hard, and with these new referrals I’m starting to make great profit.

Although there are better ways to gain traffic and exposure, this is fast, free and indeed effective. I’m making medium/low profit from it and I intend to duplicate it in a near future, I’m making more professional banners to attract more people.
 
 


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avatar 2,000 Credits - Top Contributor   by remixsnk on February 25, 2011 at 7:30 PM CST

 
 
 
2 User Comments
 
 
  Have experience with "Banner Exchange"?

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